Welcome,
I am Alexandra.

I’m the creator of The Modern Day Explorer.

A space for purpose driven creative leaders and innovators

seeking clarity, balance, and creative renewal.

I am an adventurous human who cares about nature, sustainable  leadership, innovation, creativity, wellbeing, and minimalism.

Through 1:1 coaching, immersive retreats, digital products, and thoughtful writings, I help purpose-driven individuals reclaim focus and vitality, so they can lead with creativity, adaptability, resilience, and awareness.

My work integrates health coaching, behavioral science, and nature-based evidence to restore energy, foster resilience, and reconnect you to what truly matters.

I began my journey in design, textile materials and visual culture in Lisbon. Curiosity about human interactions and technology led me to live abroad, study, and work across Scandinavia with companies such as Ericsson, DesignIt, and Electrolux over the last fifteen years.

During this time, I traveled the world and studied integrative nutrition at IIN, earning my coach certification.

I realized that the same principles that guide intentional design — clarity, empathy, and purpose — also guide a well-lived life.

My experiences on global design teams, combined with my passion for slow living and wellness, have shaped me, offering fresh perspectives and the chance to connect with people worldwide.

Along my journey, I learned about health and sought ways to align the body and mind for a light-hearted mindset.

The minimalist approach to complexity has profoundly impacted my way of life and my business.

Spending extended time in remote areas helped me see the value of applying diverse cultural knowledge in modern life.

All these factors have shaped who I am now. Today, my work bridges both: designing meaningful experiences for others and creating a life aligned with your values.

One of the most important lessons I've learned is that we have the power to shape the world we live in. I look forward to hearing about your experiences and how we can grow together.

I invite you to explore with me through my products and The Modern Day Explorer newsletter.

Rediscover clarity. Lead with intention. Create from a place of calm and purpose.

Discover my products

We are all intrepid explorers, though we may have forgotten that.

You are welcome to explore my website. I am honoured to have you here. Join the journey. Together, we slow down to think deeply, feel fully, and lead courageously.